Gyanodaya

We invite submission of high-quality cases accompanied by comprehensive teaching notes, covering all areas of business and management. Submitted cases should be suitable for use in teaching and classroom discussion.

• Cases should present real-life business scenarios, typically centered on a decision-maker (case protagonist) facing a complex challenge or critical decision. These narratives are designed to engage students in analyzing the situation, evaluating possible solutions, and weighing the advantages and disadvantages of different approaches.
• While most cases submitted to Gyanodaya are in written format, video submissions in MP4 format are also accepted.

Structure

Your case study should:

• Be clearly presented and well organized.
• Begin with an opening section that sets the context and clearly defines the decision point.
• Conclude with a closing section that revisits the decision point introduced in the opening.
• Provide labelled exhibits or appendices at the end of the document, which must be clearly referenced within the text.
• Only feature figures within the main text if essential; these should be clearly labelled, captioned, and properly sourced.
• Exclude assignment questions, which should instead be included in the teaching note to provide flexibility for other instructors.
• Exclude learning objectives and proposed solutions; these belong in the teaching note to support fellow instructors.

Recommendations

We suggest that:

• Headings and subheadings are used to organize and break up the text for clarity.
• A summary or abstract of the case should not be included within the case itself; instead, it should be provided in the teaching note and case metadata.
• All graphs and images used in the case should be suitable for black-and-white reproduction. Color may be retained only if it is directly relevant to the discussion, forms part of a decision-making dilemma, or is essential for accurate interpretation.

Content

Your case must:

• Clearly articulate an issue, decision, problem, or opportunity.

We recommend that your case:

• Is topical and relevant to current management and business education themes.
• Is relevant to the industry in which it is set.
• Identifies a protagonist and supporting characters.
• Is written in the past tense and from the third-person perspective.
• Avoids including the author’s personal biases or opinions within the case text; these may be addressed in the teaching note.
• Supports the learning and teaching objectives, as well as the theoretical framework outlined in the teaching note.
• Is concise and focused. We prefer shorter cases, typically no longer than 12 pages including exhibits (approximately 30 minutes for video or multimedia cases). However, the length should correspond to the learning and teaching objectives so that longer cases may be appropriate in certain contexts.

A comprehensive teaching note must accompany all cases submitted to Gyanodaya. A well-crafted teaching note equips educators with the necessary resources to effectively teach the case, making it easier to integrate into course curricula and enhance students’ learning experience.

Content and Structure

Your teaching note must be clearly presented and logically structured. It should include the following sections:

1. Case Synopsis: Provide a concise summary of the case, outlining its central theme and the context in which it is set.
2. Target Learning Group: Specify the intended audience for the case, such as undergraduate students, postgraduate students, or executive education participants.
3. Learning and Teaching Objectives & Key Issues: Clearly define the learning or teaching objectives the case is designed to address. Identify the key issues within the case that support these objectives.
4. Teaching Strategy: Outline suggested approaches for using the case in class. This may include:
   • Trigger questions to initiate discussion
   • Group work activities
   • Methods to consolidate learning at the end of the session
   • Adaptations for various delivery modes (in-person, online, hybrid) and teaching levels (undergraduate, postgraduate, executive)

   This section can reflect your own teaching style and strategies.

5. Discussion Questions: Provide a list of discussion questions that encourage students to engage with the key issues raised in the case.
6. Analysis: If the case includes quantitative data, present the key calculations and analysis in this section to help instructors verify their results. Additionally, provide a detailed analysis of the discussion questions, including suggested answers and insights.
7. Background Reading: Include references to relevant supplementary materials that support a deeper understanding of the case or its broader context. You may also include a brief note on what happened after the events described in the case, as this is often of interest to students.
8. Experience of Using the Case: Share feedback and insights from using the case in the classroom. Highlight which aspects resonated most with students and any common themes or challenges that emerged during discussions. This can be valuable for instructors planning to adopt your case.

Recommendations

• The Teaching Strategy section should include detailed board plans, timing for classroom sessions, alternative approaches to using the case, and any technical requirements for multimedia elements.
• The Target Learning Group section should outline any prerequisite knowledge and indicate where the session fits within the broader course or module.
• Include links to relevant video and audio clips that support or enhance the case material.